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The Power of Habit: Why We Do What We Do, and How to Change [9781847946249]

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'Absolutely fascinating.' - Wired

In The Power of Habit, award-winning New York Times business reporter Charles Duhigg takes us into the thrilling and surprising world of the scientific study of habits.

He examines why some people and companies struggle to change, despite years of trying, while others seem to remake themselves overnight. He visits laboratories where neuroscientists explore how habits work and where, exactly, they reside in our brains. and he uncovers how the right habits were crucial to the success of Olympic swimmer Michael Phelps, Starbucks CEO Howard Schultz, and civil-rights hero Martin Luther King, Jr.

The result is a compelling argument and an empowering discovery: the key to exercising regularly, losing weight, raising exceptional children, becoming more productive or even building revolutionary companies is understanding how habits work. By harnessing this new science, we can transform our businesses, our communities, and our lives.

'Powerful in its elegant simplicity ... Sharp, provocative, and useful.' - Jim Collins

'Just the right balance of intellectual seriousness [and] practical advice on how to break our bad habits.' - The Economist


AUTHOR: Charles Duhigg is a Pulitzer Prize-winning investigative reporter for The New York Times and author of The Power of Habit. A graduate of Yale University and Harvard Business School, he has received the George Polk, the National Academies of Science and other awards. He lives in Brooklyn with his wife and two children.
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SKU:
9781847946249
UPC:
9781847946249
Availability:
Delivery Usually In 6-15 Working Days
Author:
Charles Duhigg
Publisher:
Random House Books
Publication:
07-Feb-2013
Format:
Paperback
Pages:
400
Chart Position:
914
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