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Indistractable: How to Control Your Attention and Choose Your Life [9781526610225]

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MARK MANSON: 'Indistractable zeroes in on one of the biggest challenges of our time: managing our attention.

In this highly engaging and practical book, Nir Eyal offers novel advice for identifying the root causes of our inattention and brilliant solutions for conquering them, so we can live richer lives.

Indispensable wisdom for anyone with a smartphone' What would life look like if we could follow through on our intentions?

In Indistractable, behavioural designer Nir Eyal gives us a toolkit to harness our most precious and limited resource: our attention.

A former Stanford lecturer, Eyal designed and popularised the techniques that some of the world's biggest companies use to make addictive products, and his international bestseller Hooked is widely read at Facebook, PayPal and Slack.

Now, the man who brought us the addiction has delivered the cure.

With four science-backed strategies to help us manage distraction, Indistractable shows us how we can own our decisions, build healthy habits and lead better lives.


AUTHOR: Nir Eyal spent years in the video gaming and advertising industries where he learned the techniques described in Hooked to motivate and influence users. He has taught courses on applied consumer psychology at the Stanford Graduate School of Business, the Hasso Plattner Institute of Design and is a frequent speaker at industry conferences and at Fortune 500 companies. His writing on technology, psychology and business appears in the Harvard Business Review, the Atlantic, TechCrunch and Psychology Today. nirandfar.com"

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SKU:
9781526610225
ISBN13:
9781526610225
Availability:
Delivery usually in 2-6 working days.
Author:
Nir Eyal
Publisher:
Bloomsbury Publishing PLC
Publication:
17-Oct-2019
Format:
Hardback
Pages:
336
Weight:
650 Grams
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